Jean-Christophe Chopin (Founder & CEO) of BORN focuses on helping retailers. About 1.5 million products are launched by 300.000 design-led brands. Born is a private B2B-platform - and it is invite-only. Several topics are important to be invited, like integrity and desirability of the products.
The market is huge, and the possibility of showing the whole collection brings a bigger chance of being discovered. Costumers have the possibility to discover new products every week, also by a curated recommendation engine.
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