Kilian Wagner (Co-Founder & CEO) is now presenting his eyewear fashion brand VIU. The brand provides its customers not through it's online & offline channels, not just super quick with finished frames plus glasses but also offers the service at "revolutionary" prices (starting from 195 Euro complete).
"Fitting the frames individually to the customer is a demand, that we think grows more important", Wagner says while talking about Viu's latest collection of personal fitted 3D-printing frames.
"We are transparent and show how and where our products are made because a modern customers asks for more than just a product, they want to know the stoy behind it", Wagner explains and tells the audience that VIU's Titan comes from Japan while the Acetate is produced in Italy.
"Each store has a unique design", he explains further while showing pictures of stores in Copenhagen, Berlin and a pop-up-store in Zürich. "And why can we be so fast and create a pop-up-store? Because we are based on an online shop", he states.
"We will hopefully shape how Eyewear is perceived in the future", Wagner finishes the presentation.
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