Johannes Reck, the founder of getyourguide is introduced by Marco as a „hidden champion“ in the traveling industry.
His mission: Turning trips into amazing experiences.
„When you look at the traveling booking platforms out there, it’s usually a sleek and impersonal experience. We’re taking traveling back to its origins by offering inspirational travel experiences.“
getyourguide offers travelers the opportunity to book travel experiences such as hiking, city or museum trips.
When looking at the market, Johannes points out, that only three to four percent of the overall travel experiences are sold via marketplaces.
„But there are good reasons to book online“, Johannes explains.
It’s much easier to discover travel opportunities, you have a platform you can trust and you can make the transaction online.
When talking about the reason for his success, Johannes points out two things:
- Focusing on offering inspirational travel experiences: „Most competitors simply focus on offering Eifel tower tickets.“
- „Knowing the metrics.“