"Our power are our clients", explains Jörn Leogrande, EVP Mobile Services at Wirecard. "Retail will change more in the next five years than it has changed in the last 50 years." For now, companies like Amazon are also investing in offline stores. But what has changed most, is the shopping via mobile.
With the mobile revolution comes a new approach to customer centricity and lifecycle. Automation and value added services are the key drivers for growth in this new retail world. Multi-Tier innovation is also one of the crucial trends of the future, as is the importance of creating a lifecycle made individually for all customers.