Emma Heap is now presenting Sudor: "For everyone who doesn't know it, sudor is actually Spanish and means sweat!". Sudor is a platform for fitness influencers where they can get paid by their fans for the video content they produce. "There are over 30.000 English speaking fitness influencers out there", Heap states to emphasise the constantly increasing number. Sudor gives fitness trainers a "business in a box", which allows for scalable earnings without having to invest large amounts of time on an ongoing base. "In the same way that Uber enables everyone to be a taxi driver, Sudor enables everyone to be a fitness influencer", Heap summarizes the mission of Sudor before she leaves the stage to Fabrice Pakin from Ignilife.
Josephien Albrecht