What makes Vantage so special? It's for example the simplicity, but also the Integrated User Experience, the minimization of data movement or data duplication. The Teradata NewSQL Engine integrates all that. From 6 hours to 4 minutes - much faster results are the outcome.
"These engines allow us to do new things", explains Brobst. The graph engine for example enables to analyze relationships and how they influence outcomes in networks of people. Prediction (like customer targeting), segmentation (like chum predicition), understanding causality (like ROI), context (like classification or sentiment analysis), networking (e.g. feedback/review clustering) or hypothesis testing are parts of that.