Hakan Koç, Co-Founder and Co-CEO of AUTO1, tells in a fireside chat with Marco Rodzynek, that he still cannot believe the huge success of his company: “First we sold 8 cars – and from that it really hit off so fast, we couldn’t believe it.”
AUTO1 was truly one of the greatest rockets of the last years – and still going strong. What explains the success? “We saw two big problems”, explains Koç, “The first one is that people searched for an easy way to sell their car. We were in a good position, because we could offer a new business model for this. But we also solved the second problem: as a car dealer you need stock – and we could offer that." And even more: AUTO1 can offer the right car at the right moment for the car dealers.